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Siné
FOUNDER | CREATIVE DIRECTOR | DJ
Originally from France and based in Canada since 2007, Siné Condé develops creative projects at the intersection of music, design, and culture. He is the founder of several cultural initiatives including KIF Radio, Excuse My French 416, and more recently La French, a series of events dedicated to Francophone music in Toronto.Through his agency Creative Curation, he supports artists in building their visual identity and communication tools. He has notably worked with LeWolf, a Toronto-based producer, helping shape his visual branding and professional presence.
A self-taught graphic designer, he is proficient in the Adobe Suite (Photoshop, Illustrator, After Effects). His experience at Warner Music Canada allowed him to combine technical skills with a deeper understanding of the music industry.
Under the DJ name Le Curateur, he has been active since 2015, performing in Toronto, Montreal, Dakar, Conakry, and Geneva. He is a resident DJ for both La French and Excuse My French 416, and contributes to satellite events such as Mouiller le Maillot et Mailler and the Bastille Day Party. Since 2024, La French has held a monthly residency at The Drake Underground. He also co-curates Social Lit by Excuse My French 416, a go-to weekly summer day party in downtown Toronto, known for its inclusive vibe and diverse sound.
His work brings together artistic direction, music programming, and artist development, with a focus on project consistency and connection to Afro-Caribbean and Francophone cultures.
GRACE
PRODUCTION MANAGER | EVENTS COORDINATOR
With over 10 years of experience in marketing, events, and operations, Grace Saqui is a dynamic force in the creative industry. Having led successful campaigns across various sectors, Grace excels in managing large-scale events, building strong client relationships, and driving operational efficiencies.
With expertise in overseeing high-profile client portfolios, handling multi-million-dollar budgets, and leveraging advanced tools like Smartsheet, BI Studios, and Microsoft 365, Grace brings a wealth of strategic insight and hands-on experience to every project she takes on.
Her passion lies in the music and creative spaces, where she thrives in collaborating with artists, brands, and teams to create memorable experiences. Whether it's managing a high-energy event with over 1,000 attendees or implementing cost-saving technology solutions, Grace’s focus is always on delivering impactful results while staying true to her love for creativity and innovation.
Grace is excited to be part of the Creative Curation team; bringing her diverse background and expertise to contributing to the growth and success of music and creative ventures with a forward-thinking approach
abdoulaye
STRATEGIC PARTNERSHIPS AND INNOVATION
Abdoulaye is a dynamic creative executive passionate about the intersection of digital technology, strategic planning, and creative execution. With a background in financial planning, sales, and strong communication skills, he brings unique value to his work.
Throughout his career, Abdoulaye has encountered a range of professional challenges, each providing an opportunity to reflect and refine his goals. This journey has deepened his commitment to supporting creatives in amplifying their impact, allowing them to focus on their craft while he handles the strategic and operational elements.
Today, Abdoulaye is inspired by the constant evolution of digital technology and the exciting possibilities it brings. Driven by a vision to connect Toronto’s vibrant creative community with the global stage, he is dedicated to building structures that elevate local talent and contribute to a broader, more unified creative identity.
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