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Siné

FOUNDER | CREATIVE DIRECTOR | DJ
sound curator
From the vibrant energy of France to the dynamic landscapes of Canada, Siné has charted a unique path as a self-taught Graphic Designer and an electrifying DJ. Landing in Canada in 2007, Siné's decade-plus journey in graphic design intertwines creativity and technology, bringing to life projects like Excuse My French 416 and KIF Radio.
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A master of the Adobe Suite, Siné's expertise shines in Photoshop, Illustrator, and After Effects, tools that have been instrumental in sculpting his artistic vision. His stint at Warner Music Canada not only honed these skills but also embedded him deeply in the industry he's passionate about.
​But it's not just design where Siné's creativity flows. As Sound Curator, he's been curating rhythms since 2015, captivating audiences in Toronto's top venues and beyond – Montreal, Dakar, Conakry, and Geneva have all witnessed his musical flair. His role as the official DJ of the Excuse My French 416 parties cements his status in the Francophone African diaspora, known for energetic sets that blend a spectrum of sounds with a special love for Afrobeats.​ Siné's musical journey has seen him holding residencies at notable GTA spots like Eighteen30, Scarlet, Stori Aperitivo Bar, and Come See Me, each venue a testament to his versatile and vibrant DJing prowess.​ Welcome to the world of Siné, where graphic design meets the pulse of music, creating a symphony of visual and auditory experiences.

abdoulaye

STRATEGIC PARTNERSHIPS AND INNOVATION
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Abdoulaye is a dynamic creative executive passionate about the intersection of digital technology, strategic planning, and creative execution. With a background in financial planning, sales, and strong communication skills, he brings unique value to his work.

Throughout his career, Abdoulaye has encountered a range of professional challenges, each providing an opportunity to reflect and refine his goals. This journey has deepened his commitment to supporting creatives in amplifying their impact, allowing them to focus on their craft while he handles the strategic and operational elements.
Today, Abdoulaye is inspired by the constant evolution of digital technology and the exciting possibilities it brings. Driven by a vision to connect Toronto’s vibrant creative community with the global stage, he is dedicated to building structures that elevate local talent and contribute to a broader, more unified creative identity.
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